Back to All Events

Women in Beef - Building Positive Public Perception in Beef TogetHER

Join us for an evening to share experiences & network, with keynote presentation on Building Positive Public Perception TogetHER

To Register email: information@mbfi.ca

January 22nd, 2025

Provincial Ex Dome Building, Brandon MB

  • 5:00 Cocktails / refreshment

  • 5:30 Dinner

  • 6:30 Keynote presentation

Keynote Speaker: Amie Peck - Director, Public and Stakeholder Engagement Canadian Cattle Association

Amie leads the Public and Stakeholder Engagement (PSE) team at the Canadian Cattle Association which works to increase public trust in the Canadian beef industry by supporting industry synergies, forming strategic partnerships and connecting positively with consumers and the public. This includes addressing industry issues by coordinating key messages and specific responses together with provincial and industry organizations. As well, promotional content and campaigns are also developed that highlight the benefits of beef production in Canada.

Earlier Event: September 14
MBFI Workshop & Field Day